This year, KLM Royal Dutch Airlines is the official airline partner of World Aviation Festival. In this brief interview, Barry ter Voert, the airline’s Chief Experience Officer (CXO) & EVP Business Development joined to discuss how its commitment to technology, innovation, and sustainability aligns with the event’s focus.
Describing the partnership’s natural fit, Ter Voert noted digital and tech innovation as one of KLM’s three strategic pillars, complementing the event’s focus on catalysing technological advancements in the industry. The conversation also touched on sustainability, another major theme for this year’s event, with Ter Voert providing insight into the decision to pioneer CO2 displays during the booking process across all markets.
With World Aviation Festival returning to Amsterdam for 2024, the interview closes with Ter Voert sharing his recommendations for attendees looking to explore the city, suggesting a stroll through Amsterdam’s iconic streets or a visit to NEMO Science Museum.
Watch the full interview below.
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