Retailing
The growing cost of doing nothing in airline digital retailing
As many airlines and most system providers either have implemented a solution or have a plan towards digital retailing, several players have not decided a way forward yet. The main reasons for “doing nothing” about digital retailing include a lack of compelling...
Multimodal Travel: Aviation Needs to Think Beyond the Flight
The future of aviation has always seemed like a distant one. But the future we look to today – of flying EVs and net-zero flights – might be out of reach for decades. Innovation has undeniably been slow. There hasn’t been a quantum leap in ages – only incremental...
Offers & Orders; Customer-centric, modern digital retailing as a bridge between today and tomorrow
Offers & Orders is not a new topic within the wider travel industry; but it is an entirely new method of selling products that enables airlines to create and distribute personalised offers to travellers. It’s not surprising that new methods and old habits don’t...
Retail: Emerging trends, innovation, and key themes with Ann Cederhall
As the industry's landscape evolves, innovation is key. At World Aviation Festival, Ann Cederhall, Consultant at LeapShift will be sitting down with industry leaders, facilitating discussion around the future of PSS, new modal connections, NDC, emerging trends, and...
With the rise of ancillaries, seat blocking is taking centre stage
In an era marked by dynamic shifts in the aviation industry, ancillaries have emerged as a pivotal driver of airlines' financial success. The trajectory is undeniable, with global ancillary revenues surging from $42.6 billion in 2013 to $102 billion in 2022, even...
Using AI to Boost NDC Adoption Across the Aviation Industry
Among the numerous technical challenges facing the aviation industry, two stand out as both critical and urgent: the adoption of NDC and the application of AI technology. At the nexus of these we find particularly promising use cases for AI, enabling aviation...
Volaris becomes latest airline to embrace NFTs
Ultra-low-cost carrier Volaris is the latest airline to experiment with Non-Fungible Tokens (NFTs). The Mexican carrier is launching 30 tokens, giving the owners exclusive travel privileges. Daniel Gelemovich, Director of Marketing and Digital at Volaris explained:...
Leveraging AI to revolutionise the business travel booking experience
With speculation around AI dominating discussions around the industry's future in the past year, we have now seen various applications of the technology come to life in aviation. Lufthansa Innovation Hub have become the latest to contribute, making a move to...
Unlocking flexible bookings with Air Canada’s new partnership
Unlocking flexible bookings with Air Canada's new partnership In the wake of the pandemic travellers value flexibility and Air Canada's new partnership is giving them just that. Yesterday it was announced the airline is partnering with Hopper to enhance freedom...
Business travel in the wake of the pandemic: Insights from GBTA’s Annual Forecast
Business travel in the wake of the pandemic: Insights from GBTA's Annual Forecast Some studies suggested up to 40 per cent of airline business travel may not return after the pandemic. This is particularly concerning given that pre-pandemic, the business...
Unpacking United Airlines’ NDC plans
Unpacking United Airlines' NDC plans United Airlines are planning to remove Basic Economy fares for domestic US and short-haul Latin American flights from legacy GDS channels. From 5th September, this content will instead be offered through the airline's...
Olivier Krueger, CMO Lufthansa Group – “Differentiating from old school marketing.”
Olivier Krueger, CMO Lufthansa Group - "Differentiating from old school marketing." Olivier Krueger, Chief Marketing Officer (CMO) Lufthansa Group joined for an interview in advance of this year's World Aviation Festival. At the conference, the CMO will...
Air France-KLM makes paying with points frictionless
Air France-KLM makes paying with points frictionless Air France-KLM has partnered with Pointspay to launch a "first-of-its-kind marketing and payment platform," Flying Blue+. This makes it easier for members to earn and spending Flying Blue Miles. The key...
The Future is Calling: Top value drivers to gradually kickstart your airline’s transition to Offers & Orders today
The Future is Calling: Top value drivers to gradually kickstart your airline’s transition to Offers & Orders today Datalex’s Chief Product Officer Conor O’Sullivan outlines the low hanging fruit that airlines can take advantage of today to be prepared for...
Google improves credibility of Google Flights emission estimates with ICCT partnership
Google improves credibility of Google Flights emission estimates with ICCT partnership The International Council on Clean Transportation (ICCT) research shows passengers can reduce per trip CO2 by up to 60 per cent by choosing a lower-emitting itinerary. This...
Working towards a Gold Standard of Airline NDC API Onboarding
Working towards a Gold Standard of Airline NDC API Onboarding Current status Airlines have been onboarding agencies, aggregators, and other partners for a couple of years now. With NDC presented as the holy grail of standardization, one would expect this...
Unlocking Gen Z engagement: Three essential factors to remember
Unlocking Gen Z engagement: Three essential factors to remember Gen Z (individuals born between 1997-2012) are estimated to make up over 1 billion passengers by 2029. Having endured the pandemic at a young age, these digital natives are planning to make up for...
From selling ancillaries to shaping travel experiences
From selling ancillaries to shaping travel experiences What will airline ancillaries become in a world of modern airline retailing? How will AI shape the guest experience during the air travel journey? Since the deregulation of air travel and the creation of...
How Sabre and iCoupon’s agreement transforms flight disruption for passengers
How Sabre and iCoupon's agreement transforms flight disruption for passengers Last week, Sabre Corporation and iCoupon announced an agreement that will lead to enhanced passenger and crew experience during flight disruption. This will see passenger boarding...
Invigorating FFPs by banking on the power of partnerships
Invigorating FFPs by banking on the power of partnerships Earning miles by paying for your coffee via an airline co-brand credit card or spending the accrued loyalty currency on the same doesn’t come as a surprise today. But the emergence of coffee, or for that...
