This week, Etihad Airways added several new features to its website and mobile app adding greater payment flexibility and personalisation for passengers.

Passengers in key markets, including Europe and India now have the option to use local payment methods, aligning with the airline’s mission to deliver a more personalised booking experience. In India, passengers can also access an innovative fare calendar and utilise support offered in Hindi.

These updates come alongside a focus on improved loyalty features and an increased emphasis on agency for passengers. Now, customers will benefit from a “more intuitive” booking process with elevated self-service options, and more.

Speaking on the updates, Arik De, Chief Revenue and Commercial Officer at Etihad Airways, said:

“The growth in our digital channels has been remarkable, with online direct sales increasing significantly across our key markets. The close collaboration between our Commercial and Digital Technology teams has enabled us to rapidly deliver solutions that our customers want. These enhancements are driving higher customer engagement and growing ancillary revenue through a more personalised booking experience.”

To keep up with the latest payments trends in the APAC region, book your ticket for Aviation Festival Asia where speakers from Air India, SriLankan Airlines, Oman Air, AirAsia SuperApp, and more are unpacking the future of digital payments and customer experience.

 

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