Birgir Jonsson, CEO PLAY – Keynote interview
At last month’s World Aviation Festival, John Strickland interviewed Birgir Jonsson, CEO of start-up airline PLAY.
PLAY is an Icelandic low-cost airline, founded in 2019 by executives from WOW Air. Only running for 1.5 years, the airline has already weathered one of the toughest periods in aviation history.
In the short, 15-minute interview, Birgir explores the benefits of starting in such tough conditions, explains the traps that often catch start-ups, and discusses how the airline has prepared for the next wave of challenges.
Additionally, the PLAY CEO discusses the airline’s model and how their niche enables them to remain laser focused on costs. Other points of discussion include PLAY’s expansion plans, lessons learned from WOW air, and getting the attention of investors.