Airlines
Jet2 to offer personalised travel through Adobe AI
Jet2 have announced a partnership with Adobe to use agentic AI for personalised travel offers. The airline and package holiday provider is the largest tour operator in the UK, boasting 10 million customers. Through Adobe CX Enterprise Coworker, Jet2 personnel can use...
airBaltic file for Chapter 11 bankruptcy amid rising costs
Latvian carrier airBaltic have filed for Chapter 11 bankruptcy in New York City. The carrier said they chose Chapter 11 because their financial obligations are international in nature. A court-supervised restructuring will complete by June 2027. President and CEO Erno...
Meta’s new personalised AI agent Muse can book flights
Meta launched their new AI agent Muse this week, which has travel booking capabilities. The feature is powered through Duffel, a UK company that provides muse with live travel information through its AI. Alongside flights, accommodation booking within Muse is also set...
oneworld launch app partnership to help customers beat jet lag
Airline alliance oneworld have signed a deal with Timeshifter, a popular app for managing jet lag. Customers travelling on a oneworld Round The World ticket will now receive a complimentary subscription to Timeshifter for their entire itinerary. Jet lag results when a...
The airline passenger experience starts before the journey
Airlines are investing heavily in digital experiences – from mobile apps, personalisation, to loyalty programmes, biometrics and even self-service journeys. But those experiences are only as good as their ability to perform when demand peaks. The passenger journey...
airBaltic to cut fleet and restructure operations
airBaltic will reduce its fleet of A220s and recentre operations around Riga, as it seeks €225 million in interim financing. The carrier said increased costs and supply chain delays had impacted planned growth. airBaltic had been targeting an ambitious 100 aircraft by...
Contribute to our report on the future of IFEC!
World Aviation Festival are compiling an exciting report featuring insight from some of the industry's leading IFEC experts. But before it's published, we want to hear from you. Scroll down through the form below and let us know how use inflight entertainment and...
What will be the next innovation in ancillary retail?
Launched a decade ago to connect Paris to France's Overseas Territories, as well as the United States, French bee's long-haul low-cost model faces significant cost pressures. These have only intensified this year as the Middle East conflict drags on and fuel prices...
easyJet to go private, agree to Apollo takeover bid
easyJet have accepted a takeover bid worth £5.7 billion from US investment firm Apollo. Rival bidders Castlelake had made several attempts to purchase for the British low-cost carrier before Apollo joined the race in July. easyJet even accepted a £5.2 billion offer...
Jetstar to begin charging for carry-on baggage
Australian carrier Jetstar have announced they will charge customers to bring carry-on luggage from February 2027. Additionally, the airline is scrapping the pre-existing 7kg carry-on weight limit. They say these moves address customer concerns over limited space in...
Survey reveals the retail priorities of airline executives
Datalex and Censuswide have released a new report, analysing how retail is evolving across the aviation industry. Polling covered 150 global airline leaders, including 45 airline CEOs. 47% of respondents said they wanted to be live with full Offer-Order capabilities...
David Neeleman’s exciting vision for the future of Breeze Airways
After a tricky launch period around the Covid-19 pandemic, David Neeleman's latest airline venture, Breeze Airways, has hit its stride. Set up with the goal of serving underserved routes across North America, revenues in 2025 were up 78% on the previous year's, while...
Why mid-tier airlines should look for alternatives to their PSS now
Airline technology has changed far less than most other enterprise software over the past two decades. Rather than replacing the core systems underneath, the industry has largely extended them, adding new capabilities around architectures designed for a very different...
UP.Labs: Helping the aviation industry innovate at speed
Research from Lufthansa Innovation Hub showed that airline investment in startups hit a five-year low in 2025. But as the aviation industry feels the impact of rising fuel prices, artificial intelligence, and advanced air mobility (AAM), making these investments...
Virgin Atlantic advance collaboration with Joby Aviation
Virgin Atlantic have advanced their partnership with air taxi developers Joby Aviation. Building on an initial contract from 2025, the British airline and the Californian mobility company have signed a binding commercial agreement to make Virgin Joby's exclusive...
Emirates partner with Crypto.com for new payment method
Emirates are offering customers a new way to pay: with their crypto wallets. On the airline's app and website, paying through Crypto.com will now appear as a payment method for eligible customers in the UAE. They can then approve the payment in their Crypto.com app....
How United are developing market-leading AI solutions
Aviation talks a lot about AI, but some airlines are turning that talk to action faster than others. United is among the leaders, using the tech to make their app more intelligent, keep ground staff informed, and deliver a better experience for customers. At Aviation...
Emirates to launch new U-Dream headrest in economy seating
Emirates is installing a new feature across its economy seating. Called the 'U-Dream Headrest', the addition aims to provide a more comfortable experience for long-haul passengers. The headrest slots seamlessly into the back of the seat and can be pulled down to...
EU proposes new international CO2 pricing scheme
The European Union (EU) is set to propose expanded regulations for its carbon pricing system. Under the scheme, flights across a 5,000km radius from the centre of the bloc would be subject to pay €80 per tonne of carbon emitted. This charge was introduced across...
Key insights from top airline CEOs at Aviation Festival Americas
Aviation Festival Americas 2026 spotlighted some of the leading voices from North, South, and Central American aviation. Across multiple keynote interviews, the CEOs of legacy airlines and low-cost carriers (LCCs) alike shared their insights as the industry grapples...
